about The agency

Campaigns Over Decades

is Egypt’s innovative agency of out-of-home advertising which is known in Egypt as outdoor advertising media. The history of PETRA was the main factor of gaining the experience and developing 360º the business in Egypt, through the decades from 1948 until today, POA could define the industry SWOT analysis and refine the client experience with the outdoor media as one of the essential medias in Egypt because of its massive reach.

POA has a brilliant reputation for the commitment to the elegance and uniqueness as always installing signs in the most prestigious locations. Moreover we have been known last 13 years with our different strategy compared to other outdoor companies in the Middle East. The company concentrates exclusively on selling massive campaigns with wide coverage in order to build a long term relationships with multinational, large local and regional client’s brands

 think
      plan
      reach
      everywhere 

The industry had phenomenal changes in the last few decades accumulatively and theoretically, and the business management had been more sophisticated, hence the demands still increasing with more expectations by the clients; here comes our rebranding in the year 2015 developing the whole client experience for the last 15 years, it had been easier and faster than ever, associate with our five pillars and values firming our business:


Our History

We are managing campaigns in the middle east’s biggest market since 1948

In the 40’s English had started in Egypt the industry of outdoor advertising and it was only neon lights and wall or wallpaper painting. Mr Roshdy Aziz after years working with the English, decided to start the first private sector company under the name of “Egyptian Production” for outdoor advertising to part the market with the governmental company “Al-Gomhoreyya”.

EP could attract a recognizable marketshare and contributing with the biggest names in Egypt by the time and the locations’ network with the geographic coverage got much bigger through the years joining a very important milestones in the history of EP and the Arab Republic of Egypt in general, as EP was the main producer for the outdoor signs of the 1952 revolution celebration campaign, and also the victory of 1973 outdoor celebration campaign.

EP was the root of two companies; PETRA outdoor agency is one of them, it was launched in the years 2002 located in Cairo-Egypt, carrying all that heritage with an ambition vision and forming the ideal market leadership by industry and business innovation.


Our Vision

 journey is...the reward! 

Every walk of life is a journey, and every journey taking a different road, some roads are full of challenges and some other are based to your destination. We love the road so we enriching it every road to make your journey more interesting, fun and joyful… we flourish your road giving you a road-mate of awareness and sometimes funny ad messages to entertain your journey everyday… that makes journey is the reward!


Our Mission

We are managing campaigns in the middle east’s biggest market since 1948

- To build the biggest out-of-home advertising network in the MENA region to fulfill all the brands’ demands of outstanding ad reach.

- To improve the industry by offering more intelligent and smart services and helping the market stakeholders to perform better and faster.

- To deliver more technologic and accurate planning services, and giving the best facilities as easy as to manage the biggest campaigns by a finger tip.

- To enhance the market business model from the planning until the delivery using reliable customized apps including technology and the localized latest international trends.

- To contribute and accelerate the competition into the market in order to improve the value for our clientsthrough intelligent and easy business model.

35
DISTRICTS
7558
AD PACE M2
47
EMPLOYEES\WORKERS
575
CLIENTS

our Networks

WE BELIEVE OUR WORK SPEAKS FOR ITSELF. BROWSE OUR MOST RECENT PROJECTS BELOW.

Petra Media Network

  • 2 Sequence Double Decker

    Nasr City, Nasr Rd. 1 Serving audience coming from October Bridge to City Stars and Versa.

  • T-Pole (3 Faces)

    Nile Cornich, Maadi Serving audience coming from Maadi & Ring Road to Tahrir & Versa.

  • T-Pole

    Nile Cornich, Maadi Serving audience coming from Maadi to Tahrir Sq., Munib and Versa.

  • Uni-Pole

    Heliopolis, Nasr Rd. 1 Serving audience coming from Nasr City to Cai. Int. Airport

  • Sequence Uni-Pole

    Heliopolis, Nasr Rd. 1 Serving audience coming from Nasr City to Cai. Int. Airport

  • Uni-Pole

    Heliopolis, Cairo. Int. Airport Rd. Serving audience heading to Cai. Int. Airport & versa.

  • Double Decker

    Nasr City, Nasr Rd. 1 Serving audience coming from October Bridge to City Stars and Versa.

  • 2 Sequence Uni-Pole

    Ring Road, Modern Academy Serving audience coming from Maadi to New Cairo and Versa.

  • Billboard

    6th of October Bridge, Hadaeek Al-Qoba One Face Billboard serving audience coming from Heliopolis to Giza & reverse.

  • Tower

    6th of October Bridge, Hadaeek Al-Qoba Serving audiences coming from Nasr City to Giza and Vesa.

  • Double Decker

    6th of October Bridge, Al-Sharabiya Serving audience coming from Nasr City to Giza and Versa.

  • Mega & Uni-Pole Set

    Heliopolis, Abd EL Hamid Badawi St. Serving audience coming from Nasr Road & Sheraton to Joseph Tito St. & Cai. Int. Airport

  • 150 Flags

    Suez Rd., Egyptian Army Bridge Set of 150 flags serving audience coming from Nasr City to New Cairo and Versa.

  • Curved Double Decker

    Suez Road Serving audience coming from Nasr City to New Cairo and Versa.

  • Curved Double Decker

    Suez Road, Serving audience coming from Nasr City to New Cairo and Versa.

  • Double Decker

    Suez Road, Gardenia Serving audience coming from New Cairo to Thawra St.

  • Billboard

    Salah Salem, Azhar Park Serving Audience coming from Giza to Heliopolis & Versa.

  • Billboard

    Salah Salem, Abd EL Hamid Badawi St. Serving audience coming from Salah Salem to Cai. Int. Airport and versa.

  • Uni-Pole

    Salah Salem, Heliopolis Serving audience coming from Abbassiya & October Bridge to Cai. Int. Airport and Versa.

  • Double Mega

    Nasr City, The Martyr Corridor Serving audience coming from New Cairo to 6th of October Bridge and Versa.

  • Double Decker

    Ring Road, New Cairo Serving audience coming from Maadi to 5th Settlement and Versa.

  • Triple Uni-Pole Gate

    Ring Road, S Teseen St. Entrance Serving audiences coming from Maadi to 5th Settlement & Versa.

  • Mega Gate

    Ring Road, Cairo Festival City Serving audience coming from Maadi to new Cairo & versa.

  • Wall & Billboard Set

    6th of October Bridge, El Galaa Serving Audience coming from Giza to Nasr City & Versa.

  • Double Decker

    6th of October Bridge, El Galaa Serving audiences coming from Nasr City to Giza and Versa.

  • Mega & Uni-Pole Set

    6th of October Bridge, Abd-Elmoniem Riyadh Sq. Mega & Uni-Pole Set serving audience coming from Giza to Nasr City & Versa

  • Mega

    6th of October Bridge, Abd-Elmoniem Riyadh Sq. Serving audience coming from Giza to Nasr City & Versa.

Contact

do not hesitate to contact us for any further information
Headquarter

109 El-Shorta buildings,Abbas El-Aqqad st, Nasr City.
Cairo-Egypt

tel. : +2 02 2351 6166

fax : +2 02 2351 6567

Marketing

84 El-Merghany st. Heliopolis 4th floor, flat no. 17
Cairo-Egypt.

tel. / fax: +2 02 2691 0466

email : info@petra-adv.com

To book or enquire an outdoor location you can call: +2 0100 100 1137
contact us:
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